someone please let me work in snickers’ advertising department

Posted: July 10th, 2006 | 22 Comments »

so. snickers has a new billboard campaign. consists of single giant words in the snickers logo area: “hungerectomy,” “nougatocity,” “peanutopolis.” hungerectomy?! i just read that new yorker article about hemispherectomies, which is the removal of an entire side of brain. are they trying to make me think of that? if so, please pass me a snickers.

a while back they also had a campaign for snickers cruncher. tagline was “beyond crunchy.”

teeth are scared

snickers cruncher. beyond crunchy.

i’m just saying…if this is the level of ingenuity at snickers, i definitely could do some work for them.